Customer Intelligence Engine | Use Cases
Use Case / Stakeholder | C-LEVEL (CEO/CMO/ COO) | BRAND MANAGER | MARKET RESEARCH ANALYST | CUSTOMER EXPERIENCE & INSIGHTS MANAGER | BI & DATA ANALYTICS MANAGER | ONLINE MARKETING / E-COMMERCE MANAGER | CRM MANAGER | (SALES/ SUPPORT) PROCESS MANAGER | MANAGER CUSTOMER SUPPORT |
Establish KPI-based CX management system | |||||||||
All VoC sources in role-based CX Journey dashboards | |||||||||
Market Research & CX Analytics Data Warehouse | |||||||||
Making Big Data accessible to everyone – integrating, analyzing, visualizing |