insurance industry
Customer Journey Management for Insurers
Break down internal silos and connect innovative services to create a customer experience tailored precisely to the needs of your target groups, including Generation Z.











Ecosystems as a Success Factor for Insurers
Customers expect integrated services instead of isolated products. Generation Z in particular looks for digital, connected, and seamless experiences. Digital ecosystems are an effective answer: they strengthen customer loyalty, embed insurers more deeply into customers’ everyday lives, and unlock new up sell and cross sell potential.
of all innovative business models are already based on ecosystem approaches.
of customers expect immediate service when they have a problem.
of respondents consider ecosystems to be a decisive competitive factor.
Optimize Insurance Journeys and Improve the Customer Experience
Cross team collaboration
Align all teams around the insurance customer journey and gain a clear overview of every touchpoint across the insurance lifecycle.
Journey based insights
Identify pain points and gaps in products or services based on the customer journey.
Optimize customer experience
Identify opportunities to improve transactions and processes from the customer’s perspective and create better customer experiences.
Why cxomni?
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Strengthen customer loyalty
Create consistent experiences across all channels that are tailored precisely to customer needs.
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Discover cross sell and up sell potential
Identify customer needs and place relevant offers at the right touchpoints.
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Understand churn rates more clearly
Use data driven insights to uncover and eliminate pain points in customer journeys.
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Connect departmental silos
Improve collaboration between stakeholders working on customer journeys with shared framework standards.
Centralize and standardize the entire insurance customer journey
Capture and visualize all journey maps in one central place
Create a central journey repository that contains all journey maps from every business unit. This creates transparency across the entire insurance lifecycle. All teams work with the same data and collaborate on journeys in real time.
Journey mapping with structure and project standards
Connect departments through cross functional collaboration with standardized journey mapping based on a shared framework. A common language, structure, and information hierarchy creates a consistent understanding of customer experience and makes shared goal setting easier.
Leading insurance companies trust cxomni
“By seamlessly connecting journey mapping, governance, and insights in a modern solution, cxomni gives CX teams the tools to build a truly connected and advanced customer experience ecosystem.”
Karin Miskovska
“We were looking for a tool that could do more than just visualize beautiful journeys. It also needed to support the derivation of business requirements, the integration of our personas including visual worlds, data analysis, and the visualization of heat maps for customer pain points.”
Roberto Gago
Generali Switzerland
Use customer journeys as the foundation for strategically aligning customer interactions
Optimize the customer experience with data
Increase customer satisfaction by addressing pain points along the customer journey in a targeted way. Data sources such as Voice of the Customer, web analytics, social media, and CRM provide valuable insights that help you uncover weaknesses, optimize processes, and reduce costs.
Identify pain points and improvement potential
Discover gaps in products and services and identify opportunities to improve the customer experience. Analyze customer behavior and uncover pain points as well as insights for cross sell and up sell opportunities.
Save time with AI generated journey maps and insights
Analyze large volumes of data in seconds with Journey AI and assess them in the context of the customer journey. Or extract customer journeys from unstructured feedback data with a single click. Journey AI not only saves time and resources. It also gives you entirely new insights to optimize customer journeys with a clear customer focus.
Turn insights into concrete action
Prioritize insights from journey mapping or customer feedback and route them directly to relevant teams through ticketing systems such as Jira. This unified workflow improves cross functional collaboration and ensures that insights are translated into concrete action.
ISO certified and highest security standards
ISO/IEC 27001 certified
Our processes are based on the legal framework of the European General Data Protection Regulation (EU GDPR) as well as current standards and guidelines such as ISO/IEC 27001.
We use a broad range of security features to protect your data.
- Encryption in transit
- Encryption at rest
- Single sign on (SSO)
- Two factor authentication (2FA)
- Backups
- Data export
Whitepaper
Break down silos. Build ecosystems.
Our whitepaper shows how standardized processes enable the development of innovative ecosystems and ensure a consistent customer journey.
Our whitepaper shows how standardized processes enable the development of innovative ecosystems and ensure a consistent customer journey.